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Writer's pictureJess MacDonald

Hi, I’m Jess!

I’ll admit it, even after earning my business degree and spending 16 years in marketing, helping companies and small businesses grow, the idea of going out on my own has been daunting. I’ve had my fair share of nervous moments, countless “What ifs?” and plenty of excuses to put it off. But here I am, diving headfirst into this exciting new chapter, ready to take the leap into freelancing!


Over the past few months, I’ve been doing something that’s become the cornerstone of my approach: I’ve been listening. Listening to the needs of local businesses, understanding their pain points, and fine-tuning my services to give them the digital marketing support they truly need, without the hefty price tag that usually comes with it.



As the business world continues to shift online, now feels like the right time to offer my skills. So whether you’re a tradie trying to automate your booking process, a tourism business wanting to gain exposure, a wellness brand trying to connect with your ideal clients, a real estate agency increase professionalism, or a community group seeking to gain more members, I’m here to help you navigate the digital landscape with confidence.


Why now? Well, because staying relevant and accessible online isn’t just a "nice to have" anymore, it’s essential. From social media to websites, there’s a lot to juggle. And if you're anything like the small business owners I’ve worked with, you're likely too busy keeping the day-to-day operations running to focus on marketing, website updates, and the ever-changing social media algorithms.


That’s where I come in. Whether it’s designing a bold new website, refreshing your branding, or helping you prioritise your advertising spend, I’m here to help you free up your time and focus on what you do best: running your business. Together, we’ll create a digital presence that not only gets you noticed but makes your business stand out in all the right ways.


So, if you’ve been meaning to level up your marketing game but didn’t know where to start, consider this your nudge in the right direction. Let’s chat about how I can help take your business to the next level. After all, there’s never been a better time to get online-savvy!

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